Purpose Driven

When Affinia Group was founded in 2004, the company made a commitment to operate as a "Purpose Driven Company."

The overarching "Purpose" of Affinia Group is encapsulated in our mission statement:"To inspire our people, delight our customers and impress our investors with the world’s most innovative aftermarket products and services that are of consistently high quality and always market competitive." 

 

Affinia People As a Purpose Driven Company, we know that the quality of our customer relationships and the success of our company are directly related to the creativity, passion, talents and commitment of our people. When Affinia people see themselves as adding value and when they can excel in an atmosphere of freedom, fairness, trust, respect and recognition, long-term partnerships with customers are created and sustained.

	Customers Our goal is not only to exceed our customers’ current expectations, but to create new and higher expectations on a continual basis. Affinia people are encouraged to look beyond today so that they can invent new ways of meeting customer needs well into the future. Our goal is to raise customers’ expectations to a level at which only Affinia can perform.

	Performance Outstanding performance at Affinia is based on recognition of our people as our most important asset and on continual escalation of customer expectations. These two fundamentals of a Purpose Driven Company drive exemplary performance, foster pride among our people and build long-term, ever-sustaining relationships with our customers.